PAID VS. ORGANIC SOCIAL MEDIA

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Blog, Social Media

When diving into the realm of the online world, the two types of social media businesses can utilise are paid and organic. Both present a number of opportunities for businesses and learning how to utilise both will be highly beneficial for your business. Whilst paid and organic social media varies in a number of ways, what you […]

WHY LOCAL BUSINESS SHOULD USE FACEBOOK ADS

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Blog, Social Media

One of the most effective methods of Social Media marketing local businesses can utilise is Facebook ads. With its exceptional marketing capabilities, Facebook ads are the ideal way for local businesses to attract those within the community to support your business. Local businesses are often more conscious about the amount of money they invest into advertising and […]

FIVE WAYS TO USE LINKEDIN POLLS FOR BUSINESS

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Blog, Social Media

With over 690 million active monthly users, LinkedIn has grown to be the world’s largest professional social media platform. LinkedIn provides businesses with the opportunity to market their products and services and connect with other business professionals across the globe. With the introduction of the polls feature, you now have an additional way to delve deeper into […]

GENERATING MORE LEADS USING FACEBOOK ADVERTISING

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Blog, Social Media

As much as we all love to utilise free advertising on social media, it can be challenging to obtain visibility. Your competition is much greater with organic advertising and essentially you need to work much harder to have your posts seen. Facebook ads are an ideal way to learn more about your target market and attract […]

How to use instagram to build brand trust

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Blog, Social Media

Instagram now has over 800 million active users. It is unarguably one the most far reaching social media platforms you can get your hands on. Instagram has proven itself to be a great advertising platform for businesses and shows no signs of slowing down. eMarketer estimated the worldwide ad revenues to exceed $10 billion dollars by this […]

Six reasons you need to start using paid social media advertising

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Blog, Social Media

If you or your business owner are still on the fence about social media advertising, here are some figures for you. More than two billion people use social media every day. The average person spends 135 minutes per day on social networks. Also, the number of small businesses advertising on Facebook has doubled to 50 million […]