PAID VS. ORGANIC SOCIAL MEDIA

PAID VS. ORGANIC SOCIAL MEDIA

When diving into the realm of the online world, the two types of social media businesses can utilise are paid and organic. Both present a number of opportunities for businesses and learning how to utilise both will be highly beneficial for your business. Whilst paid...
BENEFITS OF FACEBOOK SHOP FOR BUSINESS

BENEFITS OF FACEBOOK SHOP FOR BUSINESS

Created with the intent of simplifying the process of selling and purchasing products online, Facebook Shop is a common favourite amongst both business owners and consumers. With many businesses currently struggling and forced to close their physical shopfronts,...
HOW TO GROW YOUR INSTAGRAM FOLLOWING

HOW TO GROW YOUR INSTAGRAM FOLLOWING

With more than 1 billion users across the globe, Instagram continues to provide incredible marketing opportunities for businesses. As we learn to embrace our digitally dominated society, it’s become apparent that there really are no limits as to what we can achieve...
USING FACEBOOK LIVE TO CREATE CONTENT

USING FACEBOOK LIVE TO CREATE CONTENT

If you’re struggling to consistently create good quality, informative content on your social media accounts, the live feature may be your solution. Going live is essentially a live stream video where you can film yourself in real time and communicate with your...
GENERATING MORE LEADS USING FACEBOOK ADVERTISING

GENERATING MORE LEADS USING FACEBOOK ADVERTISING

As much as we all love to utilise free advertising on social media, it can be challenging to obtain visibility. Your competition is much greater with organic advertising and essentially you need to work much harder to have your posts seen. Facebook ads are an ideal...